Simplicity in Design

Action Workspace designer Kuda Kapuyanyika at Whispering Smith’s new London office and showroom

Action Workspace designer Kuda Kapuyanyika explains how less is more at Whispering Smith's new London office and showroom.

When fashion designer Whispering Smith took the decision to cement their presence in London, they needed to find an adaptable and sub-divisible space that would serve as both a showroom and workspace.

"As soon as we viewed the space on St. Martin's Lane we could see it had amazing potential in terms of what the client wanted to achieve, and the design ideas we had."

"The brief from the client was to combine a London showroom, to house new collections, with a smart back office. But the focus was to ensure that the interior didn't overshadow the clothes – they had to take centre stage. So we set about coming up with a concept that was distinctive but with a neutral, minimalist and simple design aesthetic."

"With full height windows the space was bursting with natural light - perfect showroom conditions. The design followed the grain of simplicity through the use of a monochromatic palette. This design language runs through the space and we injected some warmth and visual interest into the showroom with timber panelling to frame the backlit logo and give the space its main focal point – the Brave Soul brand."


360 Virtual Tour

360 degree virtual office tour created for Dolphin Solutions

Here's the 360 degree virtual office tour we just created for our client, Dolphin Solutions. For most clients, visuals of how the new office will look is a really exciting part of the fitout process and having a 360 VR experience really brings the feel of a design alive.

Looking into (literally) every corner of your new office space means you can see exactly how your design will look. Jump into Dolphin and you’ll see the downstairs office space area linked to the kitchen diner by a cool moss wall corridor, then take the feature staircase upstairs and check out more desking, soft seating areas and soundproofed booths.

We love this tour, and with VR goggles it's 100% immersive. If you’re in the market for an office move or refurb, 360 virtual tours are the best way to show your whole team your vision before you go ahead… to find out more contact us at


Hilton's Wharf, SE10

CAT A space in Greenwich newly developed and ready for a tenant

If you're based near London Bridge and facing the end of your current office lease, here's an idea to run through the property search calculator: 3,000 sqft at £27 psf, 10 minutes on the mainline from London Bridge, great cafes and bars, the Cutty Sark... yes, Greenwich. This CAT A space is newly developed and ready for a tenant prepared to look outside the 'SE1 box'...

Perfect for a 25 – 40 staff company, click here to see the completed fitout in the adjacent unit.


Office layout helps cross-working thrive

Office layout helping cross-working thrive

Published last year, the Global Workplace Trends report identified changing workplace patterns around the globe. Based on research by the management services giant Sodexo, the report looked at wide ranging workplace patterns and trends.

One trend covered in the report was the continued rise of 'cross-working'.

Cross-working is the practice of actively encouraging staff to mix, with the clear aim of increasing cross-generational and cross-departmental interactions. In a nutshell; get people from different teams or departments to sit next to each other and work...

Read more.


Whispering Smith find London voice

Design for Whispering Smith's new London showroom and workspace

We are so excited to be working with fashion brand Whispering Smith on their new London showroom and workspace.

Well known for their Brave Soul clothing label, the Manchester based fashion brand are amplifying their London presence and moving into an amazing new space in St Martins Lane, near Leicester Square tube.  From a designer's point of view the layout has superb potential so we were really delighted when the family owned business moved quickly to secure the 4800sqft space.

The double height space on the ground floor of the building is a blank canvas that's perfect for the minimalist, boutique showroom and office space we have designed. Kuda Kapuyanyika, Action Workspace lead designer for the project, says "it has been amazing working closely with the Whispering Smith team. They've given us the freedom to design a high quality space with amazing features. The result gives the showroom a sharp classy identity whilst keeping the fitout simple and understated. The space will let the clothing do the talking..."


Clean lines for Dolphin Solutions' HQ

Design concept created by Action Workspace for Dolphin Solutions’ HQ

Washrooms specialist, Dolphin Solutions, have chosen Action Workspace as their design & build partner for the next stage of their Head Office development. The stunning product showroom created last year integrated a coffee bar and visitor workspace, enabling clients to explore products and then plug in for an hour or so to catch up on emails and have a coffee.

Following the success of the showroom MD, Jonathan Beattie, has his sights on giving some hard earned recognition to staff. "We want to reward an exceptional team with an exceptional space, and that's why we've chosen Action Workspace."

The project will commence on site early March and Action Workspace lead designer Lisa Humphreys is delighted with the design concept. "Light will flood in from outside through a full height glass façade, whilst inside the first and second floor will be linked by a feature staircase backed by a two storey living wall – visually it's absolutely stunning.

Downstairs the staff kitchen and dining area has bi-fold doors opening onto a secluded patio area; upstairs the focus is on work, where traditional desking is combined with soft seating for informal catch ups, and soundproofed booths for high concentration tasks and collaboration."

View Design.


Staff productivity – a matter of choice

Staff productivity – a matter of choice

Giving staff the freedom and choice to work in places that provide the right setting for the task in hand is key to productivity – but all too often our attention is competing against a multitude of distractions and interruptions. Open plan has become the typical set-up for offices – hardly surprising, given its many advantages. Employees can communicate with each other easily, without physical and psychological barriers created by intervening walls. Team-building, creativity, transparency and collaboration all thrive. Open-plan also optimises the use of space, fitting the greatest number of people into what is available. There are drawbacks though... read more.


2018: to move or not to move

Reconfigured office space

As many of us go into 2018 facing the prospect of an office move, it's worth investing time in a thorough consideration of the options that a lease end presents. Although moving office might seem like a foregone conclusion when the lease is coming to its end or you've outgrown your space, in many cases there is another option. What's more, that option is a quicker and more cost effective one: reconfigure the existing space. While it sometimes seems that an office space is at full-capacity, it’s often not the case...

Find out more.


Inspired industrial design: a creative alternative

Our planned CAT A fitout of a 3000 sq ft space in Hilton's Wharf, Greenwich

Great ideas come from great workspaces – and this industrial-style building with sleek, modern styling will be perfect for a business with a creative vision for their new offices.

Our planned CAT A fitout of a 3000 sq ft space in Hilton's Wharf, Greenwich, will transform the area from empty shell to contemporary space – the perfect backdrop for an incoming tenant to grow their business, welcome clients and attract talented staff.

We'll be taking the industrial core of the building and blending it with elegant, present-day aesthetics. Forget the outdated patchwork of office cubes – this space will be open, airy, light and appealing.

Andrew Davis, owner of Perfect Plots, the developer commissioning the project, chose Action Workspace to design and fitout the space after seeing another transformation we carried out in the same building.

"Once I'd seen the amazing work Action Workspace did for Modus Utilities it was a no brainer to work with their team. I can't wait to see the project taking shape over the next few weeks," says Andrew.

Watch this space…


Bright new space for Hanson Wade

Bright new space for Hanson Wade

Hanson Wade builds world leading conferences and data products in high growth industries. We had worked with them previously when they moved into their Victoria office with 80 staff in 2014. Since then, their rapid growth has seen the need to accommodate up to 140 staff. As a result, their existing half of the building’s fourth floor was max-packed with desks and they took the opportunity to acquire the remaining half of the floor when the lease was re-geared.

With Hanson Wade's staff continuing to work while their new space was fitted out, this turnkey project required careful management to connect the two spaces with minimum disruption – all the fitout works were completed in just six weeks.

As well as the much-needed additional desk areas, their workspace now includes a large kitchen and breakout space for company events, a conference room, and additional meeting rooms and areas. The impact of the extra space is dramatic, with the open feel enhanced by a combination of light background shades and bright mid-tone accents.

It's great to see the difference the new space has made; given their continuing growth we are already looking forward to working with Hanson Wade again in the future.


Relocation to SE1

Planning-inc's warehouse office space in SE1

When data and technology agency Planning-inc swapped their old offices in the West End for a large warehouse office space in SE1 they knew they wanted to create something that would capture the essence of their business.

That meant having a space that was dynamic, flexible and stylish. It also had to make staff feel part of the community, encourage growth and inspire creativity.

Managing director James Melhuish said: "Attracting, integrating and retaining staff is hugely important for us, and we wanted to provide a workspace that would enable them to not only feel at home, but also flourish."

We listened to the brief and created a large open-plan office with plenty of natural light, a breakout kitchen and social space, and a striking feature moss wall. We kept the essence of the building intact, leaving exposed brickwork and beams for an industrial aesthetic, but combined it with soft finishes and pops of colour.

James added: "Our old office space was not particularly impressive or inspiring. What we have now is so much more than a functional space; we have created a stylish and collaborative environment that not only our staff love, but we consistently receive fantastic feedback from our clients. The work Action Workspace delivered not only enables us to retain top talent, but is also contributing to the growth of our business."

View project


modus operandi

Modus Utilities have taken up residence in a new development in Greenwich

High voltage utilities specialist Modus Utilities have taken up residence in a new development in Greenwich that combines office and residential space.

In a sector not typically characterised by creativity, Modus were keen to break the mould with their office move and chose their own way of doing things – by investing in the interior design.

The building has natural light pouring in through full height windows and boasts beautiful views looking out onto the iconic Laban Dance Centre building. The works comprised of a complete 'shell & core' fitout including CAT A elements such air conditioning, power and data, lighting, washrooms, a new mezzanine floor and staircase, and CAT B items including partitioning, kitchens, floorcoverings and bespoke and loose furniture. The interior design is industrial but contemporary; upstairs is light and bright with exposed industrial services, reclaimed timber and pops of colour; downstairs has a different atmosphere; slightly dark and edgy.


New industrial aesthetic at Planning-inc

Vision and design for Planning-inc's stunning new warehouse office in London Bridge

Award winning data and technology agency Planning-inc is at the end of the lease in its West End premises, and has secured a stunning new warehouse office in London Bridge.

Action Workspace interior designer, Kuda Kapuyanyika, is working closely with Planning-inc stakeholders to develop a vision and design; "it’s a beautiful space, so we're keeping in tune with the original exposed beams and brickwork to design a refined industrial aesthetic, using a mix of raw materials and coupling them up with soft finishes and pops of colour."

Planning-inc Managing Director James Melhuish; "I chose Action Workspace as the team delivered an exciting combination of design flair and passion for the project that reflected our own ambitions for what could be achieved".

The new spacious office will give the team plenty of natural light, a large breakout/kitchen/social space and a preserved moss feature wall – all designed to boost happiness, comfort and wellbeing levels when staff move in mid-August.See the new design


London & Colonial

Recently-completed design and fitout of new offices for London and Colonial in Haywards Heath

Action Workspace have just completed the design and fitout of new offices for pensions provider London and Colonial, based in Haywards Heath.

After many years in their old offices London & Colonial made the decision to invest in a new space at nearby Rockwood House, and we were selected to undertake the comprehensive interior design and build scheme.

The finished project gives a clean, practical and functional finish designed around the staff. As you come into the offices on the first floor the main desking area opens out to incorporate a hub of meeting booths and a breakout area. The new kitchen (pictured) features a central island designed to be a focal point for staff and the new washrooms include shower and changing facilities. The new space also boasts AV focussed boardroom and meeting rooms and bespoke storage wall with lockers for staff.


Growth at Hanover

Office space designed and built by Action Workspace for Hanover Communications

Growth at successful PR communications company, Hanover Communications, has seen the headcount rise rapidly, culminating in the need to increase their footprint at their Gray's Inn Road offices.

Last year we undertook an insitu refurbishment to their 3rd floor offices and earlier this year, when they expanded and took on the lease for the 5th floor, we designed and built a space that would answer their practical and creative needs.

By using a combination of multiple 'away from desk' work positions and dedicated hot desk areas we have implemented a 4/5 desk/person ratio across both floors. In turn this has freed up traditional desk-heavy workspace areas to make way for creative spaces such as focussed work pods, phone booths, team collaboration spaces and a library – to take a look around the new space click here